How to Start a Pop-Up Shop and Set Your Brand Up for Operational Success

Modern, high-growth brands are changing the way they do retail. Digitally-native brands are beginning to experiment with ways to meet their customers face-to-face in creative and engaging formats. Pop-up shops are a great way to experiment with brick-and-mortar retail, while providing your customers with an excellent experience.

Are you looking to test a pop-up shop for your brand?

We work with thousands of D2C, digitally native brands that are always looking ahead to new channel opportunities like pop-up shops. We met with our top brands and customer success team to compile the most important information that you need to know to open a successful pop-up.

>> Learn more about the operations management platform powering brands like THINX

What to expect from thisĀ guide:


  1. Increase sales
  2. Build buzz and awareness online
  3. Create an immersive brand experience
  4. Test new markets and concepts
  5. Staying competitive
  6. Provide added services and education



  1. Location
  2. Store layout and design
  3. Staff
  4. POS system
  5. Inventory management
  6. Tracking KPIs

Download the full guide for all the details!

How Brooklinen openedĀ a pop-up with the help of Stitch

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