Future of Commerce Blog

Stitch Announces Series B Funding – A Letter from Our CEO


Today we announced our Series B fundraising, bringing on an additional $15 million of capital. I couldn’t be more excited or proud! With this new milestone, I had been reflecting on everything that has evolved over the past few years, and what keeps coming up most is this notion of heroism.

Bob Dylan famously said, “A hero is someone who understands the responsibility that comes with his freedom.” In so many ways, heroic feats of every size and shape are what have brought us here today, and leave us yearning for more. By no means have we solved every mystery and conquered every problem, but the employees who come in here every day are a group of people who just keep pushing past what we know to be possible. And that visible courage displayed in our office is what allows us to overcome challenges and strive to be the best. It’s what amazes me every day and got me thinking about what it really means to be a hero.

Heroism is defined as great bravery or courage. With courage comes an intangible sense of grit, compassion, and a relentless desire to make things better and improve the world around us. It isn’t just in the product we create, it’s in the people that make all of it possible. We see heroes in each other, and it’s what breeds more heroic behavior.

It’s so easy to throw hyperbolic words around to describe a company, especially in San Francisco, home of the biggest visionaries and the most innovative minds in the world. But when I think of our employees, our customers, and our company, the notion of heroism isn’t too much of a stretch.

Three of us started this company five years ago and growing to 60+ employees today is quite an accomplishment, but albeit not necessarily hero-worthy. Creating a product that redefines the way people think about their businesses is incredibly valuable, but we aren’t flying around boasting just yet. So what’s so heroic and brave about what we do?

Our people.

And by people, I mean our employees, our customers, and the entire community of individuals who believe that what we do is going to change the world. There’s a hero in the small business owner who ventures in the world of entrepreneurialism because she believes in her idea. There’s a hero in the warehouse manager that stays late so he can guarantee that last box gets shipped to their customer in time for the holidays. There’s a hero in the customer support representative that wakes up at 4am so she can handle time-sensitive cases to make sure every customer gets the exact item they ordered. Each of these heroes inspires us everyday, and help fuel our endless passion to help them.

But it also means our work is never over. There will always be more to improve upon. And what I’m most excited about, leading this team we’ve built, is that we’ve brought people on who respond to this challenge with excitement and a deep sense of responsibility.

We’ve barely begun our long journey. This capital means we’ll have the freedom to continue breeding generation after generation of heroes, bringing our great ideas to life. We’ll continue to bring on more employees and customers to scale new heights together, pushing each other to do more, to never settle, and to bravely push that new frontier.

I am honored and privileged to have the opportunity to work with such an incredible group of heroes, and I can’t wait to see what the next five years bring.

Keep Stitchin’,

Brandon Levey
CEO, Stitch Labs

Brandon Levey

Brandon Levey is the CEO of Stitch Labs. He holds a BSE and MSE in electrical engineering from the University of Michigan. While working on domestic nuclear security systems analyses at Sandia National Securities, he started two retail businesses on the side. Through his experiences in the design and manufacturing world, he identified many problems faced by small businesses, leading to the eventual launch of Stitch Labs.

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