Finding Your Place in Marketplaces: Amazon and eBay


 When deciding to sell your inventory on a marketplace, lots of questions come to mind. Which one is right for me? How do I start? Should I be selling on more than one? What are specific benefits of each? This may make marketplaces seem pretty daunting, but don’t worry. First things first, we are going to walk through these questions for the two biggest marketplaces Amazon and eBay, and how Stitch can help you along the way.

A little intro about each: Amazon is the largest US-based online retailer, and with over 100 million active users. eBay is the world’s premier online auction marketplace, with over 157 million active buyers spending over $8.8 billion annually.

Which is right for you?

If you are looking to grow your small business and increase brand recognition, Amazon’s Seller Marketplace is a great starting point. Amazon users don’t need to know your brand to find and purchase your inventory.

eBay is a great starting point for those with one-of-a-kind items or those with remaining last season inventory. If you’re also looking to experiment with auctioning some of your inventory, such as collectables, eBay has not only an auction option, but a ‘Buy It Now’ option for those listing.

Getting Started

Next is where to begin setting up your listings. Both sites have very simple signup pages. eBay’s is the simplest with outlining three easy steps: ‘List it, ship it, get paid.’ Amazon has you choose between a Professional or an Individual plan, which they break down prior to sign up.

Both sites also charge selling fees, which are detailed on eBay and Amazon’s sites. You can see both below, for a general overview. Don’t forget to consider your total number of monthly listings, relisting fees, and how much the percentage per sale is retained by either site, and other bottom-line components. For example, all Amazon transactions are subject to a Variable Closing Fee, which ranges from 6% to 45% depending on the product category.

For eBay basic fees, we’ve included the most recent fee table below, and if you have less that twenty monthly listings, you are only responsible of the Final value fee, which 10% of the sale amount.

eBay's schedule of fees

Linking to Stitch

Once started on either site, the next logical step if you’re a Stitch customer would be to integrate your channel into your account. We have support articles walking you through each step in setup for Amazon and eBay. There are several unique and streamlined benefits to linking your eBay and/or Amazon accounts within Stitch.


eBay Benefits:
* Relisting products within the Stitch app.
* Import historical order data within Stitch.
* Generate advanced, customizable reports, and include your other sales channels.

Amazon Benefits:
* Fulfillment by Amazon can manage your warehousing and delivery.
* Within Stitch, have FBA Stock Control, and setup multi warehousing and control which channels fulfill from which warehouses.


Does this sounds like the next step for you? 
Visit our Support Center for even more details about these two marketplace integrations for your inventory management in Stitch. 

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